The authors of Crossy Road invested $ 380 thousand in the studio of the former directors of Halfbrick

The founders of the independent Hipster Whale studio, famous for the game Crossy Road, invested in Prettygreat, a young company founded by immigrants from the Australian Halfbrick.

The managing director of Prettygreat, Phil Larsen, held a similar position at Halfbrick for six years – until January of this year. The creative director of the new company, Luke Muscat, has been the chief creative officer at Halfbrick for eight years.

Luke Muscat and Phil Larsen
Under the terms of the deal, the founders of Hipster Whale – Matt Hall and Andy Sum – will become shareholders and consultants of Prettygreat.

What share of the company goes to them is not reported.

From the editorial office: From our point of view, this step not only demonstrates the effectiveness of the Hipster Whale economic model, which advocates Free-to-play 2.0, but also allows us to hope for the emergence of a new trend, within which independent teams that have achieved success in the mobile market will provide financial support to their colleagues, among other things.

That’s just Prettygreat as an investment object – raises questions. Being founded by people who, on the one hand, made the name of Halfbrick, and on the other, for a long time have not been able to develop its success, will it be able to turn into a star of a mobile gamedave? Or will curious, but not too exciting experiments like Fish out of Water and Bears vs. Art be waiting for us again?

A source: http://www.pocketgamer.biz