1SP Agency has acquired the industry networking platform MeetToMatch

The international marketing firm 1SP Agency has completed the acquisition of the matchmaking service MeetToMatch. Although the purchase amount remains undisclosed, the acquisition is anticipated to enhance 1SP's expertise in data-driven networking and technology for events.

Founded over ten years ago, MeetToMatch is the preferred matchmaking platform for more than 60 gaming events annually, including notable events like Pocket Gamer Connects and Develop: Brighton.

"Our goal is to assist gaming companies across the full spectrum of marketing efforts, ranging from brand enhancement and demand creation to sales and live events," stated 1SP Agency Managing Director Torsten Oppermann. "By incorporating MeetToMatch, we're enhancing the connection, business, and value creation at global trade shows. This acquisition allows us to offer fully integrated marketing and development services from a single provider."

Fedor van Herpen, co-founder of MeetToMatch, commented: "Teaming up with 1SP Agency enables MeetToMatch to grow rapidly, expand globally, and access new opportunities outside of the core gaming sector. This venture will provide event organizers with wider reach, stronger connections, and amplified business outcomes. With robust support for platform advancements, our partnership promises a sustainable solution designed to cultivate substantial business relationships. Together, we have the resources and capability to create a comprehensive tool for business across the gaming and digital entertainment industries, and we look forward to unveiling new developments for MeetToMatch soon."

Based in Hamburg, 1SP Agency previously acquired the British communications firm Renaissance PR in 2024, following its acquisition of digital marketing company Studio CO2 the previous year.