Playrix acquired a small stake in iDreamSky
Playrix has secured a deal with the Chinese publisher iDreamSky. Through its subsidiary, PLR Worldwide Sales Limited, it acquired 38.08 million shares of the publisher for 39 million Hong Kong dollars (approximately 4.97 million USD).
Gardenscapes
According to a report for the Hong Kong Stock Exchange, PLR Worldwide Sales Limited now controls 2.11% of iDreamSky.
Interestingly, this was not a traditional transaction. The documents indicate that Playrix's subsidiary did not transfer money to iDreamSky; instead, it essentially allowed the publisher to retain part of the royalties.
iDreamSky and Playrix have been long-time partners. iDreamSky publishes Playrix’s mobile hits like Gardenscapes and Homescapes in China.