In Germany, PayPal leads as the top choice for online store payments, while in the UK, Apple Pay holds the predominant position

Appcharge, a platform enabling direct-to-consumer payments for mobile game publishers, has conducted an extensive analysis of $500 million in web store transactions. The study highlights diverse payment preferences across different nations.

The analysis indicates that, on average, credit cards constitute 35% of web store payments. However, the percentage of transactions via credit cards varies significantly by region. In Canada, credit cards are involved in 55% of transactions, contrasting sharply with Poland, where they account for a mere 6%.

In Germany, PayPal is the dominant method, making up 64% of web store payments. Conversely, only 20% of such transactions in the United States and 14% in the United Kingdom use PayPal.

The UK displays a significant preference for Apple Pay, which is used in 37% of transactions, surpassing credit cards that account for 27% of payments in the market.

Spain shows the highest adoption of Google Pay, which is the choice for 43% of transactions, compared to only 21% in the UK.

In the Netherlands, the iDEAL system dominates, facilitating 68% of web store transactions.

The comprehensive findings from the Appcharge report are accessible here. This report is released amid Apple's recent adjustments to allow third-party payment methods in response to a significant fine of $568.6 million (€500m) for breaching the EU's Digital Markets Act.