Odeeo, a company specializing in audio advertising within games, has announced a $5 million investment round.

Odeeo, a company specializing in audio advertising within games, has secured a $5 million investment from Atinum Investments as it moves into the U.S. market.

Odeeo in-game audio advertising
Image credit: Odeeo

Co-founder and President Elad Stern has moved from Tel Aviv to New York to oversee this expansion, joining VP of Marketing Dan Feldstein, Commercial Lead James Kowan, and Agency Sales Lead Kathleen Verdugo.

Atinum, a South Korean investment firm, is now part of Odeeo's support network, which already includes past investors Play Ventures and Anton Gauffin. Odeeo has experienced a 260% rise in daily active users, now exceeding 15 million, and its net revenue has increased by 566% throughout 2023.

Amit Monheit, CEO and co-founder of Odeeo, expressed enthusiasm for Atinum’s involvement, stating, “We are thrilled to welcome Atinum Investments to the Odeeo family, and we’re excited that they share our vision for how the power of audio can evolve the gaming industry.”

Sang-Ho Park, Managing Director of Atinum Investments, emphasized Odeeo’s potential, saying, “Atinum prides itself on unearthing companies with high growth potential. Odeeo has the intrinsic value a VC seeks in its investments. Odeeo has the magic combination of technology, people, traction and scalability and it perfectly complements our portfolio.”

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