Glu almost went to zero thanks to a game about home design and baseball simulators
The last years of the developer Kim Kardashian: Hollywood were not the most successful. At least since the end of 2016, Glu Mobile has not had a quarter that would not end in losses. But the situation may change very soon.
Yesterday, the company published a report for the third quarter of this year. According to him, from July to September, the company’s loss was only $0.3 million. For comparison, Glu Mobile lost $11.7 million a year earlier.
Glu Mobile did not come to this result immediately. Column “losses” it has been shrinking since January. This happened both due to cost reduction (the company closed studios and disbanded teams throughout 2017) and portfolio changes.
Previously, Glu Mobile specialized primarily in mobile shooters and fashion games for a female audience. Now the two main mobile directions of the company are a game about the design of rooms Design Home and projects for the baseball franchise Tap Sports Baseball.
These games today generate the bulk of Glu Mobile’s revenue, which is steadily growing. The company’s revenues for the last quarter were $18 million more than a year earlier for the same period. There is also an increase from quarter to quarter. Glu’s quarterly revenue now stands at $99.3 million.
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