EA Annual Report: Slight Decrease in Revenue and "Extraordinary Success" of Split Fiction
Electronic Arts (EA) released its financial report for the fiscal year 2025, which ended on March 31. The company is pleased with the performance of Split Fiction and its sports games.
Split Fiction
Overall Data
- The company's annual revenue fell by 1.3% compared to the previous year, amounting to $7.46 billion.
- Net bookings decreased by 1% to $7.35 billion.
- Games-as-a-service were responsible for 73% of EA's net bookings or $5.3 billion.
- Consoles traditionally generated the majority of EA's net bookings — 64.5% or $4.74 billion. The second-highest revenue platform this past year was PC with 19.8% or $1.46 billion. Mobile contributed another 15.6% of the total or $1.15 billion.
- EA's net income decreased by 12% to $1.12 billion.
- In the current year, EA expects to generate $7.1-7.5 billion in revenue. Meanwhile, net income is projected to drop to $795-974 million.
Game Data
- To date, the cooperative adventure Split Fiction has been purchased 4 million times. EA called the game's release an "extraordinary success," noting that they expected half as many sales.
- The company's sports games achieved record annual revenues, though the specific amount was not disclosed.
- However, it is known that the revenue from games dedicated to American football (Madden NFL and College Football) exceeded a billion dollars, which is 70% more than last year.
- At the beginning of the year, Apex Legends was performing below expectations, but its performance slightly improved afterward. Nonetheless, EA expects Apex Legends' revenue to decrease by 40% this year.
- The releases of Battlefield 6 and skate. are still scheduled for the 2026 fiscal year, which will last until March 31, 2026.
During a conference call, EA CEO Andrew Wilson also discussed the company's pricing strategy in light of Nintendo and Microsoft’s recent decision to raise game prices to $80 in some cases. According to him, the current price of games is not so crucial for EA. Over the past decade, the industry in general and EA's business, in particular, have changed significantly. While previously focused on selling game copies, now a substantial portion of revenue comes from microtransactions in games-as-a-service. However, Wilson did not provide a direct answer to whether EA plans to raise prices.