GWENT mobile revenue dropped by 33% following CD Projekt’s decision to suspend sales in Russia
The mobile version of GWENT has seen its earnings decline by around a third since February. This was partly caused by CD Projekt’s decision to suspend sales in Russia, which was one of the game’s main revenue drivers.
In March, CD Projekt announced its exodus from Russia soon after the country sent troops to Ukraine on February 24. It suspended sales of its games in this country and removed the mobile version of GWENT from local app stores.
Although the company previously stated that Russia accounted for only 5.4% of its global revenue on all platforms, this decision has reportedly affected its mobile earnings, at least to some degree.
- According to AppMagic, GWENT revenue on iOS and Android dropped by over 100% in March compared to February, from $180.6k to $86.8k.
- Revenue started growing the following month, but it hasn’t reached the previous numbers yet. For example, the mobile version of GWENT generated $120.3k in May so far.
- Prior to GWENT’s removal from app stores in Russia, the country was the number two country by revenue since April 2021. It generated around $20k on average every month, only behind the US, with an average monthly revenue of around $46k.
- When looking at GWENT’s lifetime revenue, the game has generated $10.1 million on iOS and Android since its launch in 2019.
- The US is the number one country by total revenue, with $2.43 million. It is followed by China ($1.7 million), Germany ($695k), and Russia ($631k).
GWENT is also available on PC, which probably remains its main platform. However, CD Projekt hasn’t disclosed revenue data for the game on GOG or Steam.