Cyberpunk 2077 sees 540% boost in YouTube views, while game’s total sales remain undisclosed
Players have definitely warmed up to Cyberpunk 2077 in the wake of the latest discounts. The game came back to the lists of best-selling titles on PC, and its views on YouTube jumped by 540% over the last week. CD Projekt itself, however, still doesn’t disclose the Cyberpunk 2077 sales.
Analyst Mat Piscatella from The NPD Group shared information about the Cyberpunk 2077 views on Twitter. The first spike happened on November 23, when the game generated 3.7 million views on YouTube, compared to only 0.8 million from the previous day.
According to Piscatella, a 540% spike over the last seven days “aligns with new videos from primarily Russian language creators like GSTV (1.1M subs) and XGTV (566k subs).” Cyberpunk 2077, however, only appeared in three news videos on these channels over the last week, so it is unclear why Piscatella highlighted these particular content creators.
Overall, a lot of players have really changed their attitude towards the game’s PC version. Thanks to a 50% discount, Cyberpunk 2077 became the third best-selling title on Steam last week. As for today, it currently sits in the first place.
The user score has also improved over the past weeks. 83% of recent reviews for Cyberpunk 2077 are positive. The game has now an overall rating of 76% on Steam based on 411K reviews.
The PC version has always been the best version of the game, and the discounting sure doesn’t hurt. A bunch of positive reviews started hitting Steam about a week ago, and it got a huge YouTube view boost on Nov 23rd. Patch 1.3 hit last month as well.
— Mat Piscatella (@MatPiscatella) November 29, 2021
In other news about CD Projekt, the company published its financial report for Q3 2021 (ended September 30). Here are the key takeaways from it:
- Revenue was PLN 144.46 million ($35 million), which is up 38.2% year-over-year;
- Net profit was PLN 16.3 million, which is down 43% year-over-year;
- It is unclear how many copies of Cyberpunk 2077 have been sold this year so far. CD Projekt said that the remaining 60% of development expenditures will be depreciated within five years (at 3% per quarter);
- The next-gen versions of Cyberpunk 2077 and The Witcher 3 are expected to come out in the first and second quarter of 2022 respectively. The company will share more details at the beginning of the next year;
- CD Projekt is on its way towards the parallel development of two AAA games at once. The company is now raising its R&D costs for future unannounced projects;
- While CD Projekt started to cut costs for the Cyberpunk 2077 support, most developers at the company continue to work on the game. The team working on the first major expansion is also growing.
