The initial sales of Alan Wake 2 on consoles have not yet reached a million copies
According to the analytical company Ampere Analysis, at the end of November, console sales of Alan Wake 2 reached 850 thousand copies.
Alan Wake 2
Piers Harding-Rolls, an analyst at the company, shared the figure on his social network X.
Our global Alan Wake 2 sales estimate across console end of Nov is ~850k
Think there will be a fair amount of interest at a reduced price, and then there is sub service inclusion down the line (I assume)
Worth noting that AW Remastered got a decent boost in Oct/Nov as well pic.twitter.com/GtI1DFcomQ
— Piers Harding-Rolls (@PiersHR) December 13, 2023
There is no information on how many copies of the game have been sold on PC, where the game is distributed exclusively on the Epic Games Store.
If the Ampere Analysis figures are correct, then this is a good level by Remedy standards. For comparison, the combined sales of Control across all platforms for three years amounted to 3 million copies.
By the way, the remake of the cult Resident Evil 4, located in the same genre niche, sold a total of 5 million copies from March to July 2023.
According to another analytical company, Circana (formerly NPD Group), Alan Wake 2 did not enter the top 100 games on either Xbox or PlayStation in November in terms of the number of active players (it ranked 147 and 113 respectively).
Matt Piscatella, Executive Director and analyst at Circana, is not ready to call this level of activity low. However, he believes that the game could use a physical release (Alan Wake 2 was released exclusively in digital form) and more promotion (while its advertising budget, according to Finnish analysts, could amount to more than € 70 million).
Hard to know for sure. We don’t currently report on EGS so perhaps PC is carrying a lot of weight. But, imo, a physical release and more promotion wouldn’t have hurt on the consoles.
— Mat Piscatella (@MatPiscatella) December 13, 2023
Alan Wake 2 won three awards at The Game Awards 2023 — for Best Director, best narrative and best graphics. The Time magazine also named it the best game of 2023.
The game was developed by a team of 130 people over four years. It was released on October 27.