G5 Store earns great money, the audience of games has fallen — the main thing from the G5 Entertainment report

The Swedish company G5 Entertainment has reported on the results of the second quarter of 2023. Compared to last year, the revenue of the entire company fell by 10%, at the same time, the revenues of the browser-based G5 Store app store increased by 106% at once.

▪️G5 Entertainment’s revenue was $31.31 million. Of this amount, 10% went to the G5 Store. It should be noted that a year ago the share of the store in the company’s revenue was 4.3%.

▪️The company’s gross profit decreased to $21.12 million. This is 4% less compared to the second quarter of 2022.

The main hits of the company — Sherlock, Hidden City and the Jewels series — performed a little worse than at the beginning of the year, but this is typical for the summer season. Their indicators are not disclosed. It is only known that Sherlock’s revenue was 3% lower than in January-March 2023, but 12% higher than in April-June 2022.

In the second quarter, the average monthly active audience of the company’s games was 5.2 million people. A drop of 21% in annual terms. The average daily active audience fell by 13% to 1.5 million people, and the number of paying players — by 9% to 168 thousand people.