MAG Interactive earned $25 million in sales in 12 months

Swedish mobile developer MAG Interactive has prepared a report for the fiscal year. The company’s net sales revenue amounted to KSEK 217.5 million ($25 million). This is 26% more than a year ago.

New QuizDuelThe main thing for the year (September-August 2019/2020)

• During the fiscal year, MAG Interactive earned 217.5 million ($25 million) from KSEK sales;
• The company’s EBITDA amounted to KSEK 21 million or $2.4 million. For comparison, this is almost five times more than in the same period last year — KSEK 4.9 million ($560 thousand);
• at the same time, the studio continues to incur losses for at least the second year in a row. This time the company lost KSEK 17.3 million ($1.9 million). However, the amount of losses was reduced by 26%.

The main thing for the fourth quarter (June-August 2020)

• net sales revenue in the last quarter increased by 28% — KSEK 55.1 million or $6.3 million (KSEK 43 million or $4.9 million in June-August 2019);
• Developers’ EBITDA for June-August 2020 also increased by 28% year-on-year. This figure reached the KSEK mark of 7.6 million ($876 thousand).;
• During the fourth quarter of 2020, the number of daily active users of MAG Interactive games also increased. Now the DAU is 2 million people. The growth rate is 4% in annual terms;
• in June-August 2020, the total MAU of titles of the Swedish studio was 6.4 million — 3% more than at the same time in 2019.

Daniel Hasselberg, CEO of MAG Interactive, attributes the increase in the company’s revenue to two factors:

1) the release of the Wordzee puzzle in October 2019;

2) the release of New QuizDuel last November. This mobile quiz has lured 40% of QuizDuel players. By the end of 2020, the developers plan to get the remaining 60% of gamers.

Note that in August MAG Interactive also bought the authors of the Primetime quiz — Swedish developer Sventertainment AB. The studio is going to use his technology to add live broadcasts to the New QuizDuel title.

Also on the topic:

• Swedish Sharkmob has opened a studio for AAA games in LondonEmbracer Group Annual Report: Operating profit of $120 million and purchase of new studios
• Paradox Interactive Report: revenue of $53 million, purchase of new studios and focus on PC
• Is there any news?