Sales of the interactive branch of Disney fell
Disney, following the rest of the companies, sums up the financial results. Sales of the interactive branch of the corporation in the 3rd quarter of 2015 fell by $58 million compared to the previous reporting period.
For Disney 3, the fiscal quarter of 2015 ended on June 27 of this year. In 2014, sales of the interactive branch of the company amounted to $266 million. This year they fell by $58 million and reached $208 million.
The Interactive department of Disney is responsible for video games and related toys. The company explains the low sales in this segment by the dropped indicators of the Disney Infinity project. Recall that sales in the game began to decrease in February and continue to fall.
Disney Infinity is an action/adventure title for Xbox 360, PS3, Wii, Wii U and Nintendo 3DS and iPad. Uses real collectible figures of Disney and Pixar movie characters. They are purchased separately and appear in the game after synchronization.
A source: https://thewaltdisneycompany.com
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