Main materials of the past week (04/03 – 07/03)
The PocketGamer editor shares how to properly promote apps in the media, Room 8 answers questions about their debut project Cyto, and the lead designer at Adrian Crook & Associates reveals the secrets of success for Clash of Clans.
1. Chillingo and Samsung to Support Independent Developers
Chillingo, together with Samsung, has finally launched the 100% Indie project, aimed not only at bringing independent developers together but also at helping them with advice on promoting their own games.
How Cyto was developed, where its creators found inspiration, why a publisher is necessary, and much more are discussed in an exclusive interview with App2Top by Room 8's Executive Director Svyatoslav Pogrebnoy.
3. 9 Ways to Ensure Better PR for Your Game
At the Winter Nights conference, Jon Jordan, co-founder of PocketGamer, explained how to ensure better PR for your game.
4. The Benefits of Free-to-Play
A Wall Street Journal article by Ben Holmes, former director at Playfish and now a partner at Index Ventures, explores the economics of F2P games.
5. Analysis of Clash of Clans Gameplay
Clash of Clans has been at the top of the App Store's earnings chart for several months. Kevin Oke, lead designer at Adrian Crook & Associates, a company specializing in outsourcing game mechanics, thoroughly examines why Supercell's project is so successful in an article on Inside Mobile Apps.
