Unity has unveiled a new Walmart SDK designed to integrate products seamlessly into video games

Sell physical goods in-game
Image credit: Walmart / Unity

Walmart has launched a complimentary, official commerce SDK for Unity developers. This new tool enables the incorporation of Walmart's products or personal items through the Walmart marketplace directly into gaming projects.

The company mentioned that this SDK facilitates game developers in embedding real merchandise into virtual play, effectively creating a connection between digital gaming and physical retail. It allows players to connect their Walmart accounts to finalize secure transactions without leaving the game environment.

According to the company’s description, the Walmart Immersive Commerce SDK allows developers to sell Walmart products within Unity projects, generating new revenue opportunities without the need to handle inventory or order fulfillment.

The Walmart Immersive Commerce SDK serves as a valuable monetization tool for developers of all scales, from small independent studios to large AAA publishers. It is available through an early access release and comes as a Unity Verified Solution. Developers can find documentation, guides for installation, and example projects easily accessible.

As a verified solution within Unity, Walmart's SDK is crafted to integrate Walmart’s commerce systems, user identity, and product catalog effortlessly into Unity-based projects. This reduces the complexity of backend integration, letting developers concentrate on creating captivating player experiences, with monetization handled securely in the background.

The free SDK can be accessed via Unity's asset store.