Keywords to raise $122 million to buy gaming Outsourcers affected by coronavirus
Keywords Studios group has conceived a massive purchase of gaming outsourcers affected by COVID-19. For this purpose, she needs to raise $122 million.
Keywords plans to collect this amount through the securities market. It will issue shares of 0.01 pounds sterling each. In total, they will bring $ 122 million for the purchase of small companies, writes Gamesindustry.biz .
Keywords’ target is the most vulnerable providers of gaming services in the face of the COVID—19 pandemic. The Group has actively absorbed such companies before. In recent years, it has closed 44 acquisition transactions. Among her recent purchases are Studio Gobo, Syllabes, Ichi and Kantan.
Keywords management notes that some outsourcers who previously refused to merge with it are now ready for negotiations. So they were affected by the coronavirus crisis. “We believe that all these companies and their clients are now more clearly aware of the advantages (of such a takeover),” the holding says.
He himself promptly transferred 6 thousand of his employees to remote work. But another 800 still work in offices. Most of them are located in China.
Recall that the headquarters of the group with Irish roots is located in London.
Also on the topic:
- Keywords Studios has acquired three service providers for game publishers. The amount of transactions is over $12 millionIn 2018, Keywords Studios’ revenue and profit increased by 65%
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