23.04.2015

Newzoo: the global gaming market will reach $91 billion in 2015

This year, the global gaming market will reach the size of $91 billion. This is the conclusion reached by the analytical company Newzoo.

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In 2014, these figures amounted to $83.6 billion. Compared to the previous year, the market will grow by 9.4%.

The largest increase in revenue this year is waiting for the segment of games for tablets. They will grow by 27%. Smartphones and smart watches follow with a 21% increase in revenue. Portable consoles will be in the tail – revenue in this segment of the industry will fall by 16% compared to 2014.

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The tone in 2015 will be set by the Chinese market. Newzoo analysts claim that its size will grow by 21%. If the prediction comes true, then China’s gaming market will displace the United States and become the largest in the world. Its size will be $22.2 billion. The US market will reach $22 billion this year, according to Newzoo.

The gaming market of the Asia-Pacific region is also waiting for serious growth – especially in the field of PC and mobile.

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The Newzoo study concludes with predictions for 2017. The company claims that by this time the gaming market will reach the size of $ 107 billion. The mobile segment of the market is stabilizing. It will become clear how viable VR and wearable devices are. Newzoo analysts assume that if successful, revenue in this segment will grow exponentially.

A source: http://www.newzoo.com

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