Big Fish offers Android developers to take the PC market

Big Fish has introduced a new API that allows its customers to publish Android games on PC and Mac.

For Big Fish – 80 million users. The innovation, as stated in the official announcement, will allow mobile developers to get direct access to them without additional development and optimization costs. 

“Big Fish can already offer Android games for more than 1 billion PCs and Mac devices,” said Paul Thelen, executive director of Big Fish. – “This is good for both users and developers. For the first time, Android developers get access to a huge database of PC and Mac players. In turn, our users will be able to play those games that were previously available only to owners of Android devices.”

In our opinion, this is a very strange initiative. While everyone is going to mobile, Big Fish invites developers to look back at the rapidly melting audience of casual PC players. 

In addition, will it be possible to count on the fact that the “wrapper” from Big Fish will be so functional that the quality of Android games on desktop systems will not be much to be desired?

Big Fish will distribute such ports through its own application store for PC and Mac.

A source: http://www.gamesindustry.biz