9 out of 10 mobile game publishers with the fastest-growing IAP revenue in August were from Asia, according to analytics
Asian companies have almost entirely captured the chart of publishers by revenue growth from in-app purchases (IAP) in their mobile games for August 2026. This is reported by Sensor Tower analysts.
Lordrush
The only non-Asian publisher in the top 10 was Roblox. Its headquarters are located in the USA.
Most of the top publishers, writes Sensor Tower, are based in China, with four of them calling it home. Another three companies are operating out of Japan, while two hail from South Korea.
Specifically, Sony took first place in the August chart of mobile game publishers with the fastest-growing IAP revenue. Analysts did not specify its total earnings in mobile for the month, but noted that compared to July, its revenue increased by $26.7 million or 84%. According to Sensor Tower, Sony achieved this growth due to LiveOps activities celebrating the 11th anniversary of Fate/Grand Order.
Next on the chart was Microfun (publisher of Gossip Harbor and Flambé: Merge & Cook), which increased its IAP revenue by $16.8 million over the month. Century Games rounded out the top three with a growth of $12.3 million. The latter recently released two new games — Lordrush and Hotel Legacy.
The top 10 mobile game publishers by IAP revenue growth in August are as follows:
1. Sony — growth of $26.7 million or 84%;
2. Microfun — growth of $16.8 million or 9%;
3. Century Games — growth of $12.3 million or 3.9%;
4. Nexon — growth of $12.1 million or 30%;
5. Devsisters — growth of $11.2 million or 96%;
6. CyberAgent — growth of $10.1 million or 15%;
7. 37 Interactive — growth of $9.7 million or 15%;
8. Roblox — growth of $8.9 million or 12%;
9. Lilith Games — growth of $8.8 million or 23%;
10. GungHo Online — growth of $7.7 million or 33%.
According to Sensor Tower's estimates, mobile games earned a total of $6.57 billion from IAP in August. This is 1% less than in July. Note that the statistics consider game revenues only from Google Play and the App Store without including alternative stores.