Research: the Russian mobile games market will grow by 52 in five years%
TelecomDaily agency shared an optimistic forecast for the Russian mobile games market. Analysts estimate that in five years its volume will grow by 52%: from $1.24 billion in 2022 to $1.88 billion in 2027.
By the end of 2023, the market volume will be $ 1.46 billion, analysts said.
The study says that such growth is possible due to the regular release of new titles and difficulties with non—gaming entertainment – for example, Hollywood films have almost disappeared from cinemas. TelecomDaily also pointed out that Russia managed to solve the problem with purchases in games, which arose after Apple and Google stopped processing payments in the country.
VK Play agreed with TelecomDaily’s forecast. According to the platform’s estimates, the Russian mobile games market will return to pre-pandemic indicators by the end of 2024. According to VK Play, by the end of next year he will earn over 120 billion rubles ($ 1.49 billion at the current exchange rate).
Also in their research, TelecomDaily analysts wrote that in 2027 the active audience of mobile games in Russia will be 35 million people. At the end of last year, there were 26 million such gamers.
