13.08.2016

App Annie: Pokémon GO will earn $350 million in a few days

Geolocation game about Pokemon on the way to earn the first billion dollars earlier than predicted by App Annie representatives.

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After the release of the game, Fabien-Pierre Nicolas, vice president of marketing at App Annie, said that Pokémon GO might earn $1 billion in the first year.

Now, a month later, he declares that the game is on its way to reaching this mark ahead of schedule. In the coming days,” App Annie writes. – The game will earn more than $350 million.

According to analysts, at the current pace, the game can overtake the highest-grossing film of 2016, “The First Avenger: Confrontation,” which earned $1.52 billion at the box office.

App Annie also notes that the game is popular with all users. In the USA, Pokémon GO is the most popular game among both women and men of all ages.

01-Top-Pokemon-Go-Gams-Demographic-US-iPhone-June-2016

Source: App Annie

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