24.09.2015

NPD Group: 63% of children prefer mobile devices to computers

Children began to play more often on mobile devices. They use computers for the same purpose less and less often. This is reported by the VentureBeat resource with reference to a study by the analytical company NDP Group.

kids

The study involved children and adolescents aged 2 to 17 years. It turned out that 63% prefer to play games on mobile devices. At the same time, those who play on a PC turned out to be 45%. For comparison, in 2013 the figure was 67%. Thus, mobile has become a more popular platform among children and teenagers than PC.

The study also says that boys spend more on games than girls. For three months, the average amount is $54. For girls, it is equal to $36. At the same time, both spend the same amount on mobile games (the NPD Group does not give the exact amount).

According to NPD Group experts, the changes are a consequence of the fact that parents have become more likely to turn to mobile devices than to PCs. Accordingly, it is easier for children to access them.

A source: http://venturebeat.com


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