19.03.2020

Forbes estimated the value of Playrix at $7 billion

A large article about Playrix was published on the pages of the Russian Forbes. In addition to the history of the company’s formation, it gives some interesting figures.

Firstly, the company’s annual revenue is called $1.7 billion. This is $200 million more than Bloomberg announced last December. From 65% to 70% of this amount falls on the two main games: Homescapes and Gardenscapes.

The most important markets for the company today are the USA, China and Japan. At the same time, according to Dmitry Bukhman, one of the founders of Playrix, games are not customized for the Celestial market in any way. Moreover, he assures that “we don’t know anything about China at all.”

The second interesting figure of the material is the assessment voiced by Forbes. The publication believes that the market value of the company, once founded in Russia, exceeded the threshold of $7 billion in mid-February. How exactly the assessment was considered is not specified.

The original material can be found at the link. We remind you that a month ago Forbes also published a similar article about another gaming company — Nexters. In the material, the game studio was estimated at $ 1 billion.

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