The key speakers of White Nights St. Petersburg 2018 will be Valve and Gameloft

There is a preliminary program of White Nights performances in St. Petersburg, which will be held on June 28-29. Employees of Valve, Gameloft and Small Giant Games will speak at the business conference.

In addition to these companies, traditional speakers of the event will also come out with reports. Google will talk about the new tools of its app store, as well as how they can help developers conquer the global market. AppMetrica will analyze cases on working with individual player profiles, and App Annie will make an overview of the mobile games market in Russia and the CIS.

In addition to them, companies such as Pixonic, Facebook, Bohemia Interactive, Wargaming and Epic Games confirmed their participation in the 17th White Nights. Lectures will also be given by myTarget, Appodeal and adjust.

There will also be five round tables at the conference. Among the announced topics: blockchain, the Chinese gaming market, new rules for processing personal data in Europe (GDPR), esports and influencers.

Workshops are also planned in the White Nights program. One of them will be held by the Merculet blockchain platform. Facebook will hold a master class on effective traffic procurement, and Apple will share the news with WWDC 2018. All workshops will require pre-registration and approval.

All White Nights sessions will run for two days in three streams. In addition, participants will be able to attend Finnish Game Day for free, which will take place on the eve, June 27, at the Finnish consulate.

Conference program: http://bit.ly/2ImYjHR

Tickets: http://bit.ly/2F3TnFf

Also on the topic:

• White Nights in St. Petersburg is scheduled for June 28-29
• The exhibition of game developers at the summer White Nights collects applications
• Applications for participation in the Indie Game Cup are open

Source: White Nights