Zynga has launched three in a row in India with a national flavor
Mobile publisher Zynga has conducted a three-in-a-row Rangoli Rekha: Color Match mobile puzzle softlonch in India, developed by a local studio from Bangalore. The visual range of the games contains references to Indian folk culture.
Zynga described the new game as “created in India and aimed at an Indian audience.”
In Rangoli Rekha: Color Match, the player selects “rangoli” from colored symbols — colored ornaments from the ancient spiritual traditions of India.
In addition, the game features chakras, the Hindu festival of lights Diwali and other elements of national culture.
Zynga noted that the game is at an early stage of development and they are waiting for feedback from Indian players to improve this product.
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