Google proposed to introduce rewarded advertising "out of the box"
We are talking about a form of monetization with rewards for watching promotional videos.
Google Play has a new feature for game and app developers — the creation of rewarded products. This is a monetization mechanic that has long been adopted by many developers using third-party services.
Google has made it easier for developers to implement this mechanics into the application. The creators of the software will be able to add a bonus product directly through their account in the Play Console using the Google Play Billing Library. They won’t need any SDK.
Google is currently conducting a beta test of this feature. Therefore, the only type of bonus product is still promotional videos. But the company promises to add new kinds of this feature in the future.
Rewarded advertising is when users of the application, if desired, can view an advertising video and receive in—game currency or another type of reward for it. This type of monetization allows developers to earn income from non-paying users.
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