Activision Blizzard lost 7% of revenue in the third quarter
Activision Blizzard reported for the 3rd quarter of 2018. The verdict is disappointing: in July-September, the company’s revenues fell by 6.8% year-on-year.
During the quarter, she earned $1.51 billion. At the same time, its operating profit increased by 3% compared to the same period last year and amounted to $256 million.
Income of divisionsActivision — $397 million;
- Blizzard — $635 million;
- King — $506 million.
MAU divisions
- Activision — 46 million;
- Blizzard — 37 million;
- King — 262 million .
The total audience of the corporation in the third quarter was 345 million. In the previous quarter, there were 7 million more.
Meanwhile, Activision Blizzard’s stock price has reached its lowest point since December last year. Before the opening of today’s trading, the shares fell immediately by 10%. To date, they have lost 3.53% in price and are worth $62.7. A serious drop in the value of securities has continued since the BlizzCon festival: before the announcement of Diablo Immortal, the shares were worth $68.9, and after they collapsed to $64.8. In addition, the company had to lower its annual revenue forecast from $3.06 billion to $3.05 billion.
The situation with securities also reflects Blizzard’s disappointment in low sales of Forsaken DLC for Destiny 2. The game itself is not selling as well as we would like, representatives of the corporation said. Although SuperData analysts call Destiny 2 the most profitable console game of September: it earned more than Spider-Man and Fortnite.
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