Activision Blizzard earned a record amount for the quarter
Activision Blizzard Gaming Corporation reported record revenue in the 1st quarter of 2018. The company earned $1.97 billion and received $500 million in net profit.
This is stated in the company’s financial report.
Compared to last year, Activision Blizzard’s revenues increased by 15.7%, and net profit increased by 17.6%.
The company reported a record amount of in—game purchases – microtransactions in titles generated about $ 1 billion.
Corporate audience
The monthly active audience of Activision Blizzard games in the first quarter of 2018 amounted to 374 million people.
MAU of Activision Blizzard divisions
- King – 285 million people;
- Activision – 51 million people;
- Blizzard – 38 million people.
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