Sensor Tower: annual revenue of mobile sports games in the USA amounted to almost $650 million
Sports games for mobile devices are becoming one of the highest-grossing genres in the United States. According to Sensor Tower, over the past 12 months, the total revenue of titles in this category amounted to almost $ 650 million. At the same time, 20% of the total amount falls on Golf Clash, the authors of which were acquired by Electronic Arts yesterday.Note: All data are taken from June 1, 2020 to May 31, 2021.
The main thing from the reportFor 12 months, the revenue of mobile sports games amounted to $648.8 million — an increase of 16% year-on-year.
- During the reporting period, sports games were downloaded 129.3 million times — an increase of 16.3% in annual terms.
- Golf Clash became the highest—grossing project – in 12 months it earned $ 132.8 million, and the total revenue of the game for the entire time of operation reached $ 780 million.
- The top three highest-grossing titles also included 8 Ball Pool and Fishing Clash.The leader in downloads was 8 Ball Pool — it was downloaded 9.4 million times in 12 months.
- The top 3 also included Madden NFL 21 Mobile and Basketball Arena.The realistic sports games subgenre became the leader in revenue ($382 million, an increase of 11.4% year-on-year) and downloads (75.7 million downloads).
- Mobile Sports Games Revenue (June 2020 — May 2021)
Sports managers have become the fastest growing subgenre.
- In 12 months, games in this category earned $12 million (an increase of 60.4% year-on-year), and the number of downloads was 3.8 million (an increase of 17.8%).Arcade sports games have become the leader in revenue per installation.
- On average, games of this subgenre earned $5.1 per download. The top three also included realistic sports games and sports managers.Sensor Tower also notes that now there is a lot of interest in sports games in the M&A market.
This genre ranks tenth in revenue in the United States, but large companies are actively investing a lot of money in their developers. Recent examples include Nordeus, which Take—Two bought for $378 million, and Hutch Games, which MTG acquired for $375 million.
