App Annie: Users will spend more than $120 billion on mobile games in 2021
The analytical company App Annie has published a forecast for 2021. The total turnover of the mobile gaming market will exceed $120 billion, and hybrid genres will become the main trend.Hunter Assassin
In its research, App Annie is based on the growth rate of the mobile market this year, which became a record for mobile downloads.
The increased turnover in 2021 will also be affected by the increased demand for casual and hardcore games.
Key data from the report
- App Annie expects that 2021 will be the year of hybrid genres, as gamers are increasingly beginning to understand games, and smartphones can finally provide users with a more complex experience that was previously only available on consoles and PCs.Now hyper-casual projects are on the rise, the number of downloads of which in the first half of 2020 amounted to 5 billion.
- Graph of user spending growth on mobile games
To increase growth, developers will introduce midcore elements into hyper-casual games.
- This is already evident in the example of Hunter Assassin (the most downloaded hyper-casual game of the year as of October 25), which successfully combines the mechanics of stealth and puzzle.App Annie predicts that multiplayer games will also become more casual.
- This is clearly seen in the example of Among Us, which managed to capture a casual audience by offering a comprehensive multiplayer gameplay.Social and multiplayer features will continue to be in demand as they allow users to stay in touch with friends and family.
- It is also expected that in 2021 the industry will see the first impact of 5G networks, which, among other things, will reduce delays when playing online.
- Also on the topic:
- App Annie: in the third quarter, Russia spent $244 million on mobile gamesApp Annie: 20% of all the time that mobile gamers spent on games was on battle royals
- App Annie spoke about the performance of the mobile games market in the 2nd quarter of 2020
- Is there any news?
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