The main breakthroughs of the mobile market: June 2018
The App Annie platform has published an index of the most downloaded and highest-grossing games last June. With an eye on him, we note which games were the main breakthroughs of last month in terms of downloads and sales. Among the stars of June: Hole.io , Draw In and Twisty Arrow.
Hole.io
What is the game about?
Hole.io — ideological heir Agar.io . This is a synchronous multiplayer PvP game with a low entry threshold and a short session.
In the project, the player controls a black hole. The more the hole eats objects on the map, the bigger it is. In addition to the user’s hole, there are also holes of other players on the map. Holes can also absorb each other. The winner is the player who “ate” the most objects in two minutes of the game session and became the largest.
Key differences from Agar.io and the project does not have many of its followers. First: several game modes, including local multiplayer. Second: death in a number of modes does not mean the end of the game. After a few seconds, the player usually comes to life. Third: the action takes place on a three-dimensional map, not on an abstract white sheet of paper.
The monetization of the game is based on advertising. It is possible to disable it for money.
What have you achieved?
The game came in second place in terms of iOS game downloads in the world. According to DataMagic’s estimate for June on the App Store downloads Hole.io amounted to about 12 million . The main source of money for the project is most likely advertising. With IAP, the game receives very small amounts.
Draw In
What is the game about?
A conceptually simple project for spatial thinking.
The outline of the object is presented on the game stage. The player’s task is to build a straight line that will be as close as possible in length to the contour. If the straight line is larger, the player must redraw it to access the next levels.
The monetization of the game is based solely on advertising.
What have you achieved?
Entered the top ten most downloaded games on iOS. Her downloads in June, according to DataMagic, amounted to 5.9 ml n. As in the case of Hole.io the revenue of the game with IAP is insignificant.
Twisty Arrow
What is the game about?
A minimalistic reaction project. There is a spinning game circle on the playing field. Arrows are stuck in the circle. The player’s task is to shoot his arrows so that none of them hit the already stuck ones.
The monetization of the project is entirely based on advertising. During the game, a banner hangs at the bottom. Videos are played between levels that differ in the speed and direction of movement of the circle.
What have you achieved?
Entered the top ten most downloaded games on iOS in the USA. To do this, she needed about 2.5 million installations.
By the way, unlike other projects in the collection, Twisty Arrow was released a long time ago. It was released back in 2016. All this time, the game has consistently received around 10 thousand installations per month.
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