Advertising

Useful tips and valuable information related to video game advertising. New and well-established ad platforms, types of ads, business cases, and ways to adapt to ever-changing policies and market landscape.

New details about the drama surrounding Disco Elysium and its creators have emerged thanks to an in-depth investigation by People Make Games. Let’s dive into all aspects of it, from ZA/UM’s shareholder structure and legal disputes to Robert Kurvitz’s creative leadership and his recently registered trademark called “Corinthians”.
Now AppMagic has its own podcast (the service launched it with the assistance of WN Media Group). It’s called Games and Names. It is led by Stas Minasov, Vice President of Product at AppMagic. As part of the first issue, he was joined by Daniel Ahmad, a well-known Asian market expert from Niko Partners, and Kirill Vaganov, business development manager at AppMagic. We publish a brief extract.